Captain Marvelmarks a departure from Marvel Studios ' traditional origin fib formula , and it ’s the movie ’s heavy weakness . Marvel has build a well - embrocate machine with the Marvel Cinematic Universe , plant what many people refer to as the " Marvel Formula " to recite and retell successful stories for numerous type . Unfortunately , Captain Marveltries to break new undercoat from its predecessors , and while it succeeds in making it digest out as a different movie amongstthe franchises 20 other flick , Captain Marvelsuffers gravely in calibre for it .

The movie is doubtless a succeeder , notice one of the all - timegreatest opening weekend weekends at the box officeand garneringmostly positive reviews , but a number of detractors also knocked the film for being underdeveloped and little more than a commercial-grade forAvengers : Endgame .

These criticisms ca n’t take away fromCaptain Marvel’sgreat succeeder , but the underwhelmed reviews were enough to only rankCaptain Marvel14th ( out of 21 MCU films ) on Rotten Tomatoes Tomatometer and 15th on Metacritic , although the box seat office has been beyond great and it scored an A on the Cinemascore interview view .

Sidious, Tyranus, Maul, and Vader.

What Is The Marvel Formula?

Over 10 years and 21 films , a number of consistencies have started to show in the filmmaking of the Marvel Cinematic Universe . While many of these similarity are intentional to keep the flavour and feel of the universe cohesive , many masses have also jump to point to a"Marvel formula,“and it ’s often used to criticize the picture show for showing a cookie cutter growth and production process

Although , there are many different definition for what the " Marvel formula " even is . Some the great unwashed cite it as a positive aspect , compliment the formula for helping movies likeAnt - Mansee box function success when others orient to it as a flaw , either in a vapid sameness in the movie ' count and feel , or story and tonal similarities .

In the case of examining the use ( or digression from ) the Marvel formula , we ’re go to count atCaptain Marvel ’s approach to an origin story and how it equate to the origin fib formula used in the other ancestry movies . WithIron Mansetting the standard andThor , Captain America , Ant - Man , Doctor Strange , andBlack Pantherall follow with a standardized normal , Marvel Studios has the welfare of a lot of practice getting graphic symbol origins right .

Ben Affleck as Christian drumming his hand on the table while talking to Cynthia Addai-Robinson’s Marybeth in The Accountant 2

How Captain Marvel Broke Marvel’s Origin Story Formula

On its surface , Captain Marvelhas a lot of similarity to Marvel ’s other descent stories , most notablyCaptain America : The First Avenger , but it throw substantial deviations in its non - linear bodily structure and   it also should have been 2 separate moving-picture show .

InCaptain America : The First Avenger , we are introduced to Steve Rogers as a ailing , scrubby kid from Brooklyn who wo n’t stop trying to join the Army and ca n’t stay down when he take a punch . His motivations are established and his character is developed , so when Dr. Erskine tells him they need him for his middle , not his consistency , the interview knows on the button what that means . We ’d see him adjudge that he does n’t care bullies and take a beating , saying"I can do this all day”- a mantra that future motion-picture show would hark to for an aroused takings .

After Steve becomes the ace soldier Captain America , we see him confront a whole novel Seth of obstacle , sacrifice himself to kill Red Skull and lay aside the globe . This backstory would become one of the most substantive in the MCU after he ’s thawed from the ice decades later and he becomes the leader and moral reach of The Avengers .

A collage image of Luke Skywalker in A New Hope

Captain Marvel ’s backstoryisn’t all that unlike from Steve Rogers ' . She faced many obstacles on her path to the US Air Force , many of which are a result of her gender , which also   stay fresh her from flying combat once she actually make it in . She then gain ground power and also gets consider out of her time , although instead of being frozen in ice like Captain America , she suffer her memory and is kidnapped and taken off - major planet .

The problem is , we do n’t in reality see any of this develop in the movie . It ’s certainly explained through exposition and demo in man from flashback montages , but other than just explaining the canonic fact that she overcame obstacles , we do n’t really know what that means other than a few snip such as the sexist taunt of " you know why they call it a cockpit ? " which looks like the closest thing she has to Captain America ’s " I can do this all day . "

BecauseCaptain Marveldeviated from Marvel Studios ' normal origins fib formula and put all the normal stemma growing into brief vague flashback , we ’re left with very little familiarity of who she even is - which is ordinarily the bounteous military posture of Marvel ’s characters - a ware of the recipe . She starts the movie basically as a dissimilar theatrical role , Vers , who has no memories and is encouraged to not show emotion ( which she mostly abide by with ) .

Captain marvel and Other MCU Heroes

When it comes time for her to finally discover who Carol Danvers really is , it ’s all but explained by Maria Rambeau . With none of the frame-up of the normal origins arc , this disclose besides has none of the payoff   look at this point in a character ’s arc , which usually occurs in the second flick like when we see Tony Stark   overwhelm his demons inIron Man 2or Steve Rogers facing his past inCaptain America : The Winter Soldier .

Page 2 of 2:What Captain Marvel Should Have Done

What Marvel Should Have Done With Captain Marvel

The most inauspicious part about Marvel ’s determination to go this route with Carol ’s origin chronicle is that it replace what could have been 2 much good movie . The first see Carol as a young lunatic who ’s always held back by mass telling her what she ca n’t do , but she finally goes into the Air Force where she overcomes like obstacles only to lastly set ashore herself in the pilot ’s rump , but not allowed to fly combat an write up of being a woman .

This remove a massive burden from the second movie and frees them up to tease her memories come back in way that will be more impactful for the audience because these retention were all plant in the first moving-picture show . It also free up a lot of filmdom time , meaning things like her sentence fighting with Starforce , Ronan as a bigger villain , the space fight against the Kree in the tertiary act , and many other elements sorely needing more screenland prison term inCaptain Marvelcould have actually become it .

It also means there ’s a major moment in each movie where she gets her powers in the first , then level up and go binary in the sequel . As it is now , Captain Marvel is already full tycoon and will belike   not see any major discovery in that area in her future appearances .

Marvel Studios 10 Years Book Cover

Why Marvel Changed the Formula

Unfortunately , Captainultimately exist to bring in Carol Danvers and her powers beforeAvengers : Endgamewhere she ’ll need to be at full power to facilitate the Avengers defeat Thanos . Splitting her story between 2 motion picture may have been the good route , but the sad accuracy is there was simply no time to do that beforeAvengers : Endgameand they would have want to present her in Phase 2 in order for her to properly experience this fictitious character bow before   it was time to suit up against Thanos .

Ironically , Joss Whedon earlier wanted to introduce Captain Marvel in the tertiary act ofAvengers : Age of Ultron , and while it would have been great getting her introduced so much before , it still would have been as a to the full formed character , still leave behind lots of backstory to be tell - which is much of the reason Kevin Feige was n’t a buff .

It ’s truthful that part of the MCU ’s success is the ability to plan things out twelvemonth in advance , setting up major events and planting seed for future payoffs , but Captain Marvel does n’t benefit from any of this planning , thrust Marvel to deviate from the normal formula , not introducing her in their 21st movie . With a lilliputian more foresight , they could have given her a proper origin fib rather of a last mo creation just in clip for the big squad - up .

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